WSQ Develop and Manage Strategic Plan for a Digital Media Product

SSG Course Ref No.: CRS-Q-0022786-CI / Funding Validity Period: 21 Nov 2016 - 30 Apr 2020

This unit may be taken as part of the Specialist Diploma in Social Media Marketing and Online Content Creation.



This unit covers the outcomes required to contribute to the development and implementation of strategic plan for a digital media product. This includes developing a strategic plan to meets the requirements of the client, audience and/or company; develop the system design, perform quality assurance and user acceptance testing; and implementing the application.


Learning Outcomes

  • Develop strategic plan for digital media product to meet needs of client, audience, or company
  • Gather and analyse client or user requirements for each module to design systems diagrams for the digital media product
  • Oversee systems design and application to manage deliverables for each module
  • Perform quality assurance and user acceptance testing for each module to ensure application meets requirements
  • Implement application in the appropriate production environment, ensuring that the application works as designed


Who Should Attend

Creative Directors, Project Managers & Producers, Information Architects, Chief Technology Officers, Business Development Representatives, Quality Assurance Analysts


(Duration) Date

(33 Hours) -

Registration Closing Date: -



7:00pm to 10:00pm (Weekdays)

10:00am to 5:00pm (Saturdays)


Fees (Inclusive of 7% GST)

Application Fee: S$53.50 -Waived-


Course Type: Category A

SSG Funding* (70%)

MCES or ETS Funding* (90%)

WTS Funding* (95%)

Full Course Fee S$2,900.00 S$2,900.00 S$2,900.00
SSG Funding (S$2,030.00) (S$2,030.00) (S$2,030.00)
Nett Course Fee S$870.00 S$870.00 S$870.00
7% GST S$60.90 S$60.90 S$60.90
Total Fee Payable S$930.90 S$930.90 S$930.90
Additional Funding (S$0.00) (S$580.00) (S$725.00)
Nett Fee Payable S$930.90 S$350.90 S$205.90

*SkillsFuture Funding (SSG Funding), Mid-Career Enhanced Subsidy (MCES Funding), Enhanced Training Support for SMEs (ETS Funding), Workfare Training Support Scheme (WTS Funding) - Fundings from SkillsFuture Singapore (SSG) are applicable to Singapore Citizens and/or Permanent Residents only. Terms and conditions apply. For more information on funding available, click here



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