WSQ Sales Techniques and Prospecting

SSG Course Ref No.: CRS-Q-0008147-CI / Funding Validity Period: 24 Nov 2016 - 29 Jan 2021


Win your customers over with effective sales techniques and prospecting.



Master sales techniques associated with prospecting and securing commitment to proceed with a sale within the creative media industry. Learn how to secure new clients through advertising and networking. This unit helps participants understand what it takes to listen to the client’s needs and determine which product or service would benefit them, and at the same time develop an eye for spotting agreement indications towards a purchase.


Learning Outcomes

  • Prospect for new business through networking, advertising, social networks and social networking tools to create warm leads/referrals and set appointments with potential clients
  • Prepare for a sale through market research, materials review, identification of the target audience and possible obstacles
  • Understand prospect’s profile to establish bonding and rapport with the client
  • Qualify the prospect by identifying the client needs and aligning that need with an appropriate product and/or service
  • Understand the prospect’s buying process and how to overcome prospect’s objections
  • Prepare a proposal and supporting materials; which include costs, project scope and benefits
  • Negotiate the sale by determining what is expected to be delivered, by when and for a defined amount of money
  • Finalise the agreement by obtaining mutual agreement, approvals and closing the deal 


Who Should Attend

Sales Executives, Account Executives, Managers, Directors


(Duration) Date

(2 Days) -

Registration Closing Date: -



9:00am to 6:00pm


Fees (Inclusive of 7% GST)

Application Fee: S$53.50 -Waived-


Course Type: Category B

SSG Funding*

MCES or ETS Funding*

WTS Funding*

Full Course Fee S$1,200.00 S$1,200.00 S$1,200.00
SSG Funding (S$255.00) (S$255.00) (S$255.00)
Nett Course Fee S$945.00 S$945.00 S$945.00
7% GST S$84.00 S$84.00 S$84.00
Total Fee Payable S$1,029.00 S$1,029.00 S$1,029.00
Additional Funding (S$0.00) (S$595.00) (S$885.00)
Nett Fee Payable S$1,029.00 S$434.00 S$144.00

*SkillsFuture Funding (SSG Funding), Mid-Career Enhanced Subsidy (MCES Funding), Enhanced Training Support for SMEs (ETS Funding), Workfare Training Support Scheme (WTS Funding) - Fundings from SkillsFuture Singapore (SSG) are applicable to Singapore Citizens and/or Permanent Residents only. Terms and conditions apply. For more information on funding available, click here


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